How Facebook stands to profit from its ‘privacy’ push

How Facebook stands to profit from its ‘privacy’ push

At first glance, Mark Zuckerberg‘s new “privacy-focused vision ” for Facebook looks like a transformative mission statement from a CEO under pressure to reverse years of battering over its surveillance practices and privacy failures.

But critics say the announcement obscures Facebook’s deeper motivations: To expand lucrative new commercial services, continue monopolizing the attention of users, develop new data sources to track people and frustrate regulators who might be eyeing a breakup of the social-media behemoth.

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